Nigel is a highly experienced and trusted sales professional with proven business acumen and a strong product related sales record. During a highly successful commercial career spanning over thirty years’ selling into national and global markets, he has held directorships and senior international sales and marketing roles with several leading global corporations such as Terex, Shell, Textron and Massey Ferguson.
To date, his activities have primarily focused on developing and growing export market opportunities for a range of products and services within the Global Agricultural, Construction and Energy sectors.
Nigel adopts a strategic approach to formulating and delivering organic growth, new product development and expansion into new and emerging markets, tailored to the prevailing global economic conditions.
Through effective leadership of the sales and marketing functions, he fully understands the business need for, and is highly proficient at:
- identifying and selecting potential new and emerging markets for products and services
- preparing a company’s externally facing operations and teams (Sales / Aftersales support / Logisitics) to enter selected new markets
- identifying, selecting, appointing and developing appropriate international B2B / B2C channel partners
- devising and successfully implementing ‘solution-based’ sales and marketing initiatives to quickly gain real traction in new markets.
Whilst holding direct sales responsibility globally for the EMEA, LATAM, APAC regions, Nigel has undertaken several foreign based assignments and has obtained substantial exposure to differing business ethos, cultures and attitudes.